Today, the tourism industry has altered from a steady structure to a dynamic one in order to match the emerging needs, wants and demands of tourists. Given this, understanding the motivations of tourists is key to designing ...

Recent changes in information technologies have transformed business models and shifted consumption patterns, facilitating the rapid rise of the sharing economy, fostering non-traditional direct trading relationships between ...

Today, the tourism industry has altered from a steady structure to a dynamic one in order to match the emerging needs, wants and demands of tourists. Given this, understanding the motivations of tourists is key to designing ...

Competitive environment enhanced the importance of tourist destination marketing recently. Developments in technology such as Internet and social media enable tourists to increase their knowledge about destinations more ...

Internet, as a marketing medium in the tourism industry, is a very valuable destination marketing tool. Different tourism authorities and organizations serve as marketing and service providers. They benefit from the use ...

Fethiye, ancient Telmessos, is the most important city of ancient Lycia; its exact date of establishment cannot be ascertained as yet (Aygen, 1988). However, the double ss in the last syllable of the name suggests that it ...

Pamukkale, also called Castle of Cotton, offers a highly picturesque and unique mix of natural beauty with its amazing limestone formations. Pamukkale (Hierapolis) is designated as a mix of cultural and natural heritage ...

[No abstract available]

Museums are regarded as cultural products and the core attractions of a destination that offer cultural, historical and artistic possessions for locals as well as tourists. Technological developments in communication have ...

Festivals are considered as short-term but major attractions by destination marketers. Integrated marketing communications of festivals will be assessed in this study based on the nature of festivals in terms of destination ...