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dc.contributor.authorPinar, M.
dc.contributor.authorCrouch, H.L.
dc.contributor.authorPinar, M.C.
dc.date.accessioned2021-01-25T20:52:08Z
dc.date.available2021-01-25T20:52:08Z
dc.date.issued2007
dc.identifier10.1300/J037v16n03_04
dc.identifier.issn10496483
dc.identifier.urihttps://www.scopus.com/inward/record.uri?eid=2-s2.0-34347388806&doi=10.1300%2fJ037v16n03_04&partnerID=40&md5=b75c60b4c4c162a07005d1e6f7036530
dc.identifier.urihttps://dspace.yasar.edu.tr/xmlui/handle/20.500.12742/10756
dc.description.abstractThis paper examines the impact of the three organizational success factors-customer focus, innovation, and personnel commitment-on the business performance of Turkish firms. A survey instrument was developed and administered to the managers of the firms.
dc.language.isoEnglish
dc.publisherJournal of Euromarketing
dc.titleRelationship between customer focus, innovation, and committed people and their impact on business performance: A case of Turkish firms
dc.typeArticle
dc.relation.firstpage37
dc.relation.lastpage49
dc.relation.volume16
dc.relation.issue3
dc.description.affiliationsCollege of Business Administration, Valparaiso University, Valparaiso, IN 46383, United States; Department of Marketing and Management, Pittsburg State University, Pittsburg, KS, United States; Yasar University, Izmir, Turkey


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